Just one of the selling and training tools for mattress retailers available from Sleep Savvy magazine

STOP ZOMBIEITIS!
Epidemic Survival Kit for Mattress Retailers

It's an epidemic! Zombieitis is plaguing our world. Hundreds of zombies are probably walking past your store every day—not the "walking dead", but rather the "walking unslept." Their slowed brain function is keeping them from realizing that the cure is just behind your door. The Better Sleep Council (BSC) needs your help in raising awareness of Zombieitis and delivering the cure—a quality mattress!  

Zombieitis plagues tired teens

The Better Sleep Council's Stop Zombieitis! Campaign kicked off  in May during the BSC's annual Better Sleep Month, and this fall, as students headed back to school, the Better Sleep Council vowed to end teenage Zombieitis! This dreaded disease—often the result of too much late-night tweeting and texting—turn teens into zombie-like creatures, unable to concentrate, distracted, irritable and hungry at all hours! Help us inform teenagers and their parents about their high risk of developing Zombieitis and about the cure to this epidemic—a good night's sleep on a quality mattress!  The "Stop Back to School Zombieitis" campaign gives you the perfect opportunty to remind teens and their parents that sleeping on a quality mattress is essential to their success throughout the school year!

Learn more by visiting the links below. And use the creative materials below to support the campaign in your own promotional and in-store programs.

Zombieitis campaign links

Stay connected with the campaign and support it on your social media profiles.

Official website: StopZombieitis.com

  Facebook.com/StopZombieitis

  Twitter.com/StopZombieitis

  YouTube.com/user/StopZombieitis

 Retailer Survival Kit

 Zombieitis can't be cured overnight. Millions of people need quality sleep treatment—and consumers in your market need to know that you have the cure! Download the materials below and use them to help the Better Sleep Council inform your customers, employees, friends and family about the symptoms, risks and cures for Zombieitis.  

• Zombieitis Fact Sheet (PDF)
• Back to School Zombieitis Press Release (PDF)
• Bridal Zombieitis Press Release (PDF)
• The Story of Zombieitis (PDF)
• Zombieitis May Campaign Press Release (PDF)
• Zombieitis Research (PDF)
• Zombieitis Story for Kids (PDF)
• Join the Cause Sheet (PDF)

Campaign Creative

Use these creative elements at the point of sale, in your advertising, on your website—or anywhere zombies may roam. Just click on the file format you prefer.

Posters

Generic logo            Back to School logo

Bridal logo and tent card

• Stop Zombieitis! Generic Logo (PDF, JPG or PNG)
• Stop Back to School Zombieitis! Logo (PDF, JPG or PNG)
• Stop Bridal Zombieitis! Logo (PDF, JPG or PNG)
• Bridal Zombieitis Tent Card (PDF, JPG or PNG)
• Attack of the Zombies Poster (PDF, JPG or PNG)
• Zombieitis Cure Poster (PDF, JPG or PNG)

For More Information

Do you need more information or additional creative? Contact the Better Sleep Council:

Karin Mahoney, Director of Communications, This e-mail address is being protected from spambots. You need JavaScript enabled to view it